Posts Tagged social media
Strange Fruit, the lynching of Murphy-Goode
July 21st, 2009 by New Wine Consumer in Wine
Congrats to all the people who tried for the M-G gig, you were amazing and it was a hard choice (to me). Our regular guest Hardy Wallace @dirtysouthwine is the apparent choice of Murphy-Goode, so goode going and get dirty!
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I did not follow every detail of the campaign, but I did not have the impression at any time that the votes were any more important than the cheers for Lance Armstrong at the sides of the road (or indeed on Twitter nowadays).
I contend that it isn’t surprising (or wrong) that people like Leo and Kevin Rose, who had a friendly “I have more Twitter followers than you” contest would be outraged when they learned that it wasn’t a vote contest, the votes (again in my perception) were just a way of cheering people on.
I don’t mind that this is now old news in the real time social web, because I think some thought needs to be given to the mob mentality and how it may not be right even if a large number of people line up to crack the whip.
Of course there’s a lesson in this story, too.
Note: we are on GMT+2, 6 hours later than New York in case your comments take a long time to appear, it may be because we’re sleeping.
Here is Martin’s original totally cool Tweet “heard round the world”
Reactions
And here is what happened next, on Digg: 2295 links, 311 comments
FriendFeed.com search for Murphy-Goode also shows about 300 posts:
Today, a Google search of Murphy-Goode reveals items 2 and 4 “not so goode”.
More viewpoints:
Vintank discussion, Part 2
May 13th, 2009 by New Wine Consumer in Wine
We continue to “analyze the analysis”. The white paper has generated some controversy and we’d like to hear from people who do not agree with Vintank’s conclusions or who want to criticize the choice of hair style. For the latter, please submit a recent photo of your own hairstyle to establish credibility.
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Sorry, keystroke loggers under 21 are not allowed on the New Wine Consumer.
Schilling for Vintank? No, we feel that the amount of jealousy and anxiety generated by the publication of a FREE white paper that is the result of much reflection deserves some scrutiny. Taking advantage of the frivilous “controversy” that surrounds Vintank’s published ideas, we hope to get your attention and help those who did not understand the white paper (or take the trouble to download and read it) to join the discussion of the impact of social media on the wine business.
Vintank Social Media and Wine Report
May 9th, 2009 by New Wine Consumer in Wine
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At 12 Noon EDT (9 AM PDT, 5PM UK) Paul Mabray joins us to discuss a report that has made a big splash. You can download their 80-page PDF free.
Vintank’s presse release says:
When we first decided to publish this report, we had no real idea what a task this would be. Couple that with a brand new business and all the associated challenges, the interactivity with all the organizations, the legal reviews, and just doing our day jobs, we found that completing this report was more than we originally anticipated. Just as difficult is the speed of which things change - as fast as we’d review, there would be new changes (Facebook fan pages), new features, new companies and new ways to measure. This paper is by no means the ultimate answer in wine social media nor does it cover every possible strategy or tactic. However, we hope it offers one of the first real sign posts for our industry to begin to look at traveling down the road of wine social media. We hope it sparks ideas, conversations, and success for wine companies on the Internet.
We discuss Paul’s hair, but also online affinities, influencers, Gary Vaynerchuck the phenomenon and some of the strategies Vintank thinks are winning over consumers. Also chiming in, Hardy from DirtySouthWines, @jfouts, @daveac and many more names I’ll insert tomorrow as I am late for dinner!
Dan Browne of Vinobilia.com
February 17th, 2009 by New Wine Consumer in Wine
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Dan tells us about Vinobilia.com and their Vinogram, which is a clever way top search for wines. This is a fun site, a social site and an informative site in several languages. Large database of various wine-related information.